HI :)
Above all else, I'm a word nerd. My favorite word to say in Italian is l’aranciata—a plosive pleasure that basically means “sparkling water with orange,” for when you’re thirsty in Puglia and it’s not quite Aperol o’clock. Follow me for more travel tips.
I’ve been keeping creatives organized while building brands and telling their stories for most of this century with creative agencies, startups, global icons, and wildly passionate independents. I got my start by saying yes to every “Can you…” that came my way. I still do. It's how I became a creative partner who moves fluidly between narrative strategy, campaign concepting, product naming, content systems, and task and timeline tracking.
TL;DR
I can brand, grow, write, track, simplify, strategize, optimize, or otherwise elevate creative work for just about anything (with exceptions—I can’t ghostwrite wedding vows … anymore).
Also: I’m reliable. I play well with others. And I think great work should be a good time.
Let’s talk.
emilyresling@gmail.com